Ferguson HVAC Training

Generational Selling

Feb 18, 2026 - 8:00am - 4:00pm EST $250.00 per attendee Registration closed Chantilly, VA 20151 13890 Lowe St, Ferguson HVAC, Chantilly, VA 20151 Get Directions

For Business owners, Managers, Salespeople and Selling Technicians.

Workshop Overview: By selling effectively to the next generations, you in turn, effectively sell to all the generations.

By honing your message, becoming more technologically proficient and using multiple communication channels, you will not only each the younger generations, but all generations. Draw inspiration from the younger influential generations, and create a sales strategy that is not only innovative, but relevant.