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Friedrich Dealer Resources

Why Ferguson?

Ferguson raises the bar for industry standards as the top-rated wholesale supplier of commercial and residential heating and cooling supplies. For over 60 years, we have been delivering world-class service to our customers. We supply HVAC contractors with the products needed to complete residential, commercial, and new construction jobs.

Why Friedrich?

Friedrich has been a pioneer in the industry and outperforms peers in brand reputation and satisfaction across products and industries. *Established in San Antonio, Texas, Friedrich has been manufacturing HVAC equipment since 1952.

Ferguson HVAC is pleased to offer a Friedrich program to assist you in developing and running your business. This program is designed to give you the tools you need to reach these goals and focus on growing your business in 2024 and beyond.
The program recognizes and rewards HVAC contractors like you for your superior dedication to the sale, installation, and servicing of our products. Built on contractor feedback and a philosophy of mutual success, this program seeks to provide the best contractor loyalty experience in the industry.

Dealer Program

The Friedrich Pro Partner Program is designed to offer an expansive scope of benefits that deliver value and a positive impact for leading distributors and contractors as well as customers. Friedrich® Pro Partner™ instantly resonates with both trade partners and customers to help cement members’ reputations as dedicated, elite, Freidrich-recognized industry professionals.

Ferguson Exclusive Benefits

Seasonal Promotions

Ferguson is pleased to offer you seasonal promotions throughout the year. Click here to see what is happening now!

These promotions can be combined with Friedrich rebates and incentives for an even greater value.

Lead Generation

Need help with lead generations? This program offers a turnkey marketing package valued at $3,250 that includes 2,000 direct mail postcards with coordinating Facebook ads.

Incentive Trip

By joining this program, you are eligible to earn points to use towards the cost of a Ferguson HVAC Incentive Trip. With every purchase you make with Ferguson HVAC in 2024, you’ll accrue incentive points.

Reach out to your Ferguson sales associate for more information.

Contractor Incentives

Exclusive Friedrich-administered Promotions

The CashBack program is a Pro Partner exclusive reward for selling and installing Friedrich qualifying equipment.  You can earn up to $1,250 CashBack for each home installation during the spring and fall promotion periods. You will automatically be enrolled in the CashBack program when you enroll as a Pro Partner. Then, submit claims through the Contractor Serial Tool (CST) to earn your reward. Contact your Ferguson representative for more information on qualifying equipment and the CST.

KwikComfort ® Financing promotions are also available in the spring and fall.

ProClub Rewards

This valuable benefit makes it easy to quickly redeem the points you earn on eligible equipment purchases.

Marketing & Business Support

Friedrich-generated Leads

Friedrich provides a number of exclusive opportunities to promote Pro Partners online such as customized digital advertising and priority locator listing.

Pro Partner Social Media Program

Friedrich provides a social media management tool, along with ready to use Friedrich branded social media content for Pro Partners’ Facebook, Twitter and Instagram social media pages.

Exclusive Program Discounts and Promotions

Pro Partners enjoy exclusive benefits from our vendor partners.

Friedrich RepBooster™

Protecting and improving your online reputation is critical to your success, and RepBooster makes it easy.

Recruitment Support Program

In order to help the Pro Partners with their recruitment efforts, Friedrich has partnered with MilitaryHire.


Friedrich offers comprehensive training solutions, both online and in-person, covering all the topics you need to run a successful HVAC business.

Online Technical Training

Modules by Interplay Learning, give you access to a full catalog of industry-leading training remotely, and on your own time.

Graduate Studies Courses

Friedrich curated these business-related courses with you in mind.

Premier Learning Facilities

Our Innovation Learning Centers provide intensive, hands-on training that helps Pro Partners boost their business.

Consumer Experience

The Friedrich® Quality Pledge

Giving Pro Partners™ peace-of-mind.

Residential KwikComfort® Financing

This program offers exclusive promotions for Pro Partners on eligible Friedrich equipment—and offers homeowners better buying options.

Friedrich Ratings & Reviews

These help Pro Partners build a strong online reputation and attract more online consumers.

Pro Partner Program Benefits

Click here to register for the 2024 Pro Partner Program.

If you have questions or concerns, please reach out to your Ferguson sales associate!

Digital Solutions

the Ferguson app

Manage your business on the go with the Ferguson app.

Download on the App Store and Google Play, the Ferguson app combines all of the features of your Ferguson account with a barcode scanner to order what you need in just a few taps.


Stay up to date with Friedrich.

The sales and marketing support portal is a powerful, easy-to-use, full-featured portal that provides support for your needs.