Ferguson HVAC Training
GENERATIONAL SELLING
| Apr 06, 2023 - 8:00am - 4:00pm$350.00 per attendeeRegistration closed | New Castle, DE200 Anchor Mill Road, New Castle, DE 19720Get Directions |
FOR: Owners/Managers/Selling Technicians/Comfort Consultants
With the nature of our clientele, this course helps to navigate the various ways we can approach a market full of diverse ages, wants, needs, and perspectives. The goal of this course is as follows:
• Selling and marketing to different generational segments
• Needs, wants, community and lifestyle branding ideas and impacts
• Use of social media and technology to enhance sales approach